Privacy Policy

1. Introduction

In the following document we would like to give you, as the "data subject", an overview of how we process your personal data and your rights under data protection law. Use of our website is, in principle, possible without the input of personal data. However, the processing of personal data may become necessary if you wish to utilise specific services of our company via our website. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain your consent to the processing of your data.

 

Personal data such as your name, address or e-mail address, is at all times processed in accordance with the General Data Protection Regulation (GDPR) and in accordance with the country-specific data protection regulations applicable to "Hase Kaminofenbau GmbH". Through this privacy policy we would like to inform you about the type, scope and purpose of the personal data that we collect, use and process.

 

We, as the entity responsible for the processing of personal data, have implemented numerous technical and organisational measures in order to ensure that all personal data processed via this website are protected as completely as possible. Nevertheless, Internet-based data transmission can have security gaps and it is not possible to guarantee absolute protection. For this reason, you are free to transmit personal data to us by alternative means, for example by telephone or post.

 

You, too, can take simple and easy-to-implement measures to protect yourself against unauthorised third-party access to your data. Therefore, we would like to give you some information on the safe handling of your data at this point:

  • Protect your account (login, user or customer account) and your IT system (computer, laptop, tablet or mobile device) with secure passwords.
  • Only you should have access to the passwords.
  • Make sure that you only ever use your passwords for a single account (login, user or customer account).
  • Do not use a password for different websites, applications or online services.
  • In particular, you must log out after every use of a website, application or online service on IT systems that are publicly accessible or shared with other persons.

 

Passwords should consist of at least 12 characters and be chosen in such a way that they are not easy to guess. They should therefore not contain common, everyday words, your own name or names of relatives, but a combination of capital and small letters, numbers and special characters.


2. Data Controller

The Data Controller within the scope of the GDPR is:

HASE Kaminofenbau GmbH
Christian Krebs
Niederkircher Straße 14
54294 Trier
Germany

Representative of the Data Controller: see section 3


3. Data Protection Officer

The Data Protection Officer can be contacted as follows:

TÜV SÜD Akademie GmbH 
Westendstraße 160 
80339 Munich
E-Mail: datenschutz@hase.de

You can contact our Data Protection Officer directly at any time if you have any queries or suggestions regarding our data protection measures or this privacy policy.

 


4. Definition of Terms

The Privacy Policy is based on the terms used by the European guideline and regulation provider in issuing the General Data Protection Regulation (GDPR). Our Privacy Policy should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terminology used in advance.

 

We use the following terms, among others, in this Privacy Policy:

 

1. Personal Data

Personal data is all information that relates to an identified or identifiable natural person. An identifiable natural person is any person who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

2. Data Subject

A data subject is any identified or identifiable natural person whose personal data are processed by the data controller (our company).

3. Processing

Processing is defined as any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organisation, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or other form of provision, alignment or combination, restriction, erasure or destruction.

4. Restriction of Processing

Restriction of processing is the marking of stored personal data with the aim of restricting their future processing.

5. Profiling

Profiling is defined as any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.

6. Pseudonymisation

Pseudonymisation is defined as the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is stored separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.

7. Processor

A processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the data controller.

8. Recipient

A recipient is defined a natural or legal person, public authority, agency or another body to which personal data is disclosed, irrespective of whether this a third party or not. However, public authorities which may receive personal data as part of a particular enquiry in accordance with Union or Member State law shall not be regarded as recipients.

9. Third party

A third party is defined as a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.

10. Consent

Consent is defined as any freely given, specific, informed and unambiguous indication of the data subject's wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.


5. Legal basis of processing

Art. 6 (1) a) GDPR (in conjunction with § 25 (1) of the Telecommunications Digital Services Data Protection Act (TDDDG) (formerly TTDSG)) serve as the legal basis for processing operations for which we obtain consent for a specific processing purpose.

 

If the processing of personal data is necessary for the performance of a contract to which you are a party, as is the case for example with processing operations necessary for the delivery of goods or the provision of other services or considerations, the processing is based on Art. 6 (1) b) GDPR. The same applies to such processing processes that are necessary to carry out pre-contractual measures, for example in cases of enquiries about our products or services.

 

If our company is subject to a legal obligation which requires the processing of personal data, for example to fulfil tax obligations, the processing is based on Art. 6 (1) c) GDPR.

 

In rare cases, the processing of personal data may become necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were injured on our company premises and it were necessary to pass their name, age, health insurance data or other vital information on to a doctor, hospital or other third parties. In such a case, the processing would be based on Art. 6 (1) lit. d) GDPR.

 

Ultimately, processing operations could be based on art. 6 (1) f) GDPR. Processing not covered by any of the aforementioned legal bases is based on this provision insofar as processing is necessary to safeguard a legitimate interest of our company or a third party, insofar as the interests, fundamental rights and freedoms of the data subject do not take priority. We are permitted to carry out such processing procedures because they have been specifically mentioned by the European legislator. In this regard, it is considered that a legitimate interest could be assumed if you are a customer of our company (recital 47, clause 2, GDPR).

 

Our offer is aimed at adults. Persons under 16 years of age are not permitted to transfer personal data to us without the consent of their parents or legal guardian. The personal data of children or young adults is not requested, collected or disclosed to third parties.


6. Technology

6.1 SSL/TLS encryption

This site uses SSL or TLS encryption in order to guarantee the security of data processing and to protect the transmission of confidential content, such as orders, login details or contact requests, which you send to us as the operator. You can recognise an encrypted connection in your browser's address line when it changes from "http://" to "https://" and by the padlock icon in your browser line.

 

We use this technology to protect the data that you transmit.

 

6.2 Data collection when visiting the website

When using our website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the data which your browser transmits to our server (known as "server log files"). Our website collects a quantity of general data and information every time it is accessed by you or automated system. These general data and information are stored in the server's log files. The following may be recorded:

 

1. browser types and versions used,

2. operating system used by the accessing system,

3. website from which an accessing system reaches our website (known as a referrer),

4. subpages accessed via an accessing system on our website,

5. date and time of accessing the website,

6. shortened Internet Protocol address (anonymised IP address), as well as

7. Internet service provider of the accessing system.

 

These general data and information do not allow us to draw any conclusions about you. Rather, this information is needed to:

 

1. deliver the contents of our website correctly,

2. optimise the contents and advertising of our website,

3. ensure the permanent functionality of our IT systems and the technology of our website, as well as

4. provide law enforcement authorities with the information necessary for law enforcement in the event of a cyber-attack.

 

We therefore evaluate this collected data and information, on the one hand statistically and on the other, with the goal of increasing data protection and data security in our company in order to ultimately ensure the optimal level of protection for the personal data that we process. The anonymous data contained in the server log files are stored separately from all personal data provided by a data subject.

 

The legal basis for the processing of data is Art. 6 (1) f) GDPR. The purposes indicated above constitute our legitimate interest in collecting such data.

 

6.3 Hosting by Hetzner

Our website is hosted at Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen ("Hetzner").

 

When you visit our website, your personal data (e.g. IP addresses in log files) are processed on Hetzner's servers.

 

Hetzner is used on the basis of Art. 6 (1) f) GDPR. It is in our legitimate interest to ensure that our website is presented, provided and secured as reliably as possible.

 

We have entered into a contract for order processing with Hetzner in accordance with Art. 28 GDPR. This is a contract required by data protection law and which ensures that Hetzner processes the personal data of our website visitors solely in accordance with our instructions and in compliance with GDPR.

 

For further information on Hetzner's privacy policy, see: https://www.hetzner.com/legal/privacy-policy

 


7. Cookies

7.1 General information on cookies

Cookies are small files which your browser automatically creates and which are stored on your device (laptop, tablet, smartphone, etc.) when you visit our site.

 

Cookies store information that is created on connection with the specific end device used. However, this does not mean that we receive information directly relating to your identity.

 

Cookies help make our site more convenient and easier to use. For example, we use "session cookies" to recognise that you have already visited individual pages of our website. These are deleted automatically after you have left our website.

 

In addition, we also use temporary cookies that are stored on your end device for a specified fixed period of time to optimise user-friendliness. If you visit our website again to use our services, the system automatically recognises that you have already been on the website, along with which inputs and settings you opted for, so that you do not have to re-enter them.

 

In addition, we use cookies to record statistics on the use of our website and to evaluate our offer for the purpose of optimisation. These cookies allow us to automatically recognise that you have already visited our website when you visit it again. The cookies set in this way are deleted automatically after a defined period of time. The storage duration of the respective types of cookies can be found in the settings of the consent tool used.

 

7.2 Legal basis for the use of cookies

The data processed by the cookies, and which are required for the proper functioning of the website, are therefore required in order to protect our legitimate interests and those of third parties in accordance with Art. 6 (1) f) GDPR.

 

For all other cookies, you must use our opt-in cookie banner to give your consent within the meaning of Art. 6 (1) a) GDPR.

 

7.3 Usercentrics (consent management tool)

We use the "Usercentrics" consent management tool from Usercentrics GmbH, Sendlinger Str. 7, 80331 Munich, Germany. This service enables us to obtain and manage the consent of website users for data processing.

 

Usercentrics collects data generated by end users who use our website. The following data is automatically logged at Usercentrics when an end user gives their consent:

 

  • Browser information.
  • Date and time of access.
  • Device information.
  • URL of the page visited.
  • Geographic location.
  • Page path of the website.
  • Consent status of the end user, which serves as proof of consent.

The consent status is also stored in the end user's browser so that the website can automatically read and follow the end user's consent on all subsequent page requests and future end user sessions for a period of up to 12 months. The consent data (consent and revocation of consent) is stored for a period of three years. The storage period corresponds to the regular limitation period under § 195 BGB (German Civil Code). The data is then deleted immediately or passed on to the person responsible in the form of a data export upon request.

 

The functionality of the website cannot be guaranteed without the processing described above. The user is not entitled to object as long as there is a legal obligation to obtain the user's consent to certain data processing operations (Art. 7 (1), (6) (1) clause 1 c) GDPR).

 

Usercentrics is the recipient of your personal data and works for us as a processor.

 

For detailed information on the use of Usercentrics, see: https://usercentrics.com/privacy-policy/.


8. Contents of our website

8.1 Data processing for order processing

In order to fulfil the contract, we will pass the personal information collected by us on to the transport company commissioned with delivery, as far as this is necessary for delivering the goods. In order to process payments, we will pass on your payment information to the commissioned credit institution, if this is necessary for processing payment. If payment service providers are used, we will hereinafter explicitly inform you of the fact. The legal basis for the transmission of data is Art. 6 (1) b) GDPR.

 

8.2 Data processing for identity verification

If necessary, we will verify your identity on the legal basis of Article 6 (1) b) and f) GDPR, using information from service providers. The right to do so derives from the protection of your identity and the avoidance of fraud attempts at our expense. The circumstance and the result of our inquiry will be added to your customer account or your guest account for the duration of the contractual relationship.

 

8.3 Contact / contact form

Personal data is collected when you contact us (e.g. via the contact form or e-mail). We clearly specify on the relevant contact form which data is being collected. This data is stored and used exclusively for the purpose of answering your request or for contacting you and the corresponding technical administration service. The legal basis for the processing of data is our legitimate interest in responding to your enquiry in accordance with Art. 6 (1) f) GDPR. If you contact us for the purpose of entering into a contract, the additional legal basis for the processing is Art. 6 (1) b) GDPR. Your data will be deleted after the final processing of your enquiry; this is the case if it can be inferred from the circumstances that the matter in question has been conclusively clarified, and provided that are no legal storage obligations prevent its deletion.

 

8.4 Application management / job vacancies

We collect and process the personal data of applicants for the purpose of facilitating the application process. Processing may also be carried out by electronic means. This is especially the case if an applicant sends us corresponding application documents electronically, such as, for example, by e-mail or via an online form on the website. If we enter into an employment or service contract with an applicant, the data transmitted will be stored for the purpose of facilitating the employment relationship in compliance with the statutory provisions. If we do not enter into a contract with an applicant, the application documents will be automatically deleted two months after notification of the rejection decision, provided that no other legitimate interests on our part prevent their deletion. A particular legitimate interest in this sense is, for example, the duty to provide evidence in proceedings under the General Equal Treatment Act (AGG).

 

The legal basis for the processing of your data is Art. 88 GDPR in conjunction with § 26 (1) of the Federal Data Protection Act (BDSG).

 


9. Our activities on social media

To allow us to also communicate with you on social media and inform you about our services, we also have our own presence on those media. If you visit one of our social media pages, we and the provider of the relevant social media platform are jointly responsible for the processing operations triggered by this, within the meaning of Art. 26 GDPR.

 

We are not the original provider of such pages, but use them solely within the scope of the possibilities offered to us by the relevant providers.

Therefore, as a precaution, we would like to point out that your data may also be processed outside the European Union or the European Economic Area. Use may therefore be associated with data protection risks for you, as the protection of your rights, e.g. to information, deletion, objection, etc., could be hindered and data in social media is often processed directly for advertising purposes or for the analysis of user behaviour by the providers, without us having any possibility of influencing such processing. If usage profiles are created by the provider, cookies are often used or the usage behaviour is assigned to your own social network member profile.

 

The personal data processing operations described above are carried out in accordance with Art. 6 (1) f) GDPR on the basis of our legitimate interest and the legitimate interest of the relevant provider to allow us to communicate with you in a timely manner or to inform you about our services. If you as a user are required to give consent to the relevant providers for data processing, the legal basis refers to Art. 6 (1) a) in conjunction with Art. 7 GDPR.

 

As we do not have access to the data held by the providers, we would like to point out that the best way to assert your rights (e.g. to information, correction, deletion, etc.) is directly with the relevant provider. We have listed further information on the processing of your data in social networks below with the relevant social network provider used by us:

 

9.1 Facebook

Data controller with (joint) responsibility in Europe:

Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

 

Privacy policy (data policy):

https://www.facebook.com/about/privacy

 

9.2 LinkedIn

Data controller with (joint) responsibility in Europe:

LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland

 

Privacy policy:

https://www.linkedin.com/legal/privacy-policy

 

9.3 YouTube

Data controller with (joint) responsibility in Europe:

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland

 

Privacy policy:

https://policies.google.com/privacy


10. Social Media Plugins

10.1 YouTube plugin

We have integrated components from YouTube into this website. YouTube is an online video portal that allows video publishers to post video clips for other users to view, rate, and comment on free of charge. YouTube permits the publication of all types of videos, which is why complete film and television programmes, music videos, trailers, and videos produced by users themselves can be retrieved via the online portal.

 

YouTube is operated by YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

 

Each time you access one of the individual pages of this website, which is operated by us and on which a YouTube component (YouTube plugin) has been integrated, the Internet browser on your IT system is automatically prompted by the relevant YouTube component to download a representation of the corresponding YouTube component from YouTube. Further information about YouTube can be found at https://www.youtube.com/yt/about/en/. As part of this technical process, YouTube and Google receive information about which specific sub-page of our website is visited by you.

 

If you are logged in to YouTube at the same time, YouTube recognises which specific subpage of our website you are visiting by calling up a subpage that contains a YouTube plugin. This information is collected by YouTube and Google and assigned to your YouTube account.

 

YouTube and Google receive information via the YouTube component that you have visited our website if you are logged in to YouTube at the same time as you access our website; this takes place regardless of whether you click on a YouTube video or not. If you do not wish such transmission of this information to YouTube and Google, you can prevent transmission by logging out of your YouTube account before accessing our website.

 

YouTube is used in order to facilitate the easy, convenient use of our website. This constitutes a legitimate interest in accordance with Art. 6 (1) f) GDPR.

 

This US company is certified under the EU-US Data Privacy Framework. This therefore constitutes an adequacy decision in accordance with Art. 45 GDPR, such that personal data may be transferred without further guarantees or additional measures.

 

Personal data is processed by means of social media buttons solely with your express consent in accordance with Art. 6 (1) a) GDPR.

 

The data protection regulations published by YouTube, which can be accessed at https://policies.google.com/privacy?hl=en-US, provide information about the collection, processing and use of personal data by YouTube and Google.


11. Web analysis

11.1 Meta Pixel (formerly Facebook Pixel)

This website uses "Facebook Pixel" from Meta Platforms, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Meta"). If explicit consent is given, it can be used to track the behaviour of users after they have viewed or clicked on a Facebook ad. This process is designed to evaluate the effectiveness of Facebook ads for statistical and market research purposes and may help to optimise future advertising efforts.

 

The data collected is anonymous to us and therefore does not allow us to draw conclusions about the identity of users. However, the data are stored and processed by Meta, allowing a connection to your user profile. Meta may then use the data for its own advertising purposes, as stipulated in the Facebook privacy policy (https://www.facebook.com/about/privacy). This enables Meta and its partners to place advertisements on and off Facebook. It can also store a cookie on your computer for these purposes.

 

These processing operations are carried out exclusively if express consent is granted in accordance with Art. 6 (1) a) GDPR.

 

This US company is certified under the EU-US Data Privacy Framework. This therefore constitutes an adequacy decision in accordance with Art. 45 GDPR, such that personal data may be transferred without further guarantees or additional measures.

 

11.2 Google Analytics 4 (GA4)

On our websites, we use Google Analytics 4 (GA4), a web analysis service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google").

 

In this context, pseudonymised usage profiles are created and cookies (see point "Cookies") are used. The information generated by the cookie about your use of this website may include:

 

  • Short-term collection of IP address without permanent storage
  • Location data
  • Browser type/version
  • Operating system used
  • Referrer URL (previously visited site)
  • Time of server request

The pseudonymised data can be transferred from Google to a server in the USA and stored there.

 

The information is used to evaluate the use of the website, to compile reports on website activities and to provide further services associated with the use of the website and of the Internet for the purposes of market research and demand-oriented design of those Internet pages. This information may also be transferred to third parties, provided this is required by law, or to the extent that such third parties process the information. Under no circumstances will your IP address be merged with other data from Google.

 

These processing operations are carried out exclusively if express consent is granted in accordance with Art. 6 (1) a) GDPR.

 

The parent company Google LLC is certified as a US company under the EU-US Data Privacy Framework. This therefore constitutes an adequacy decision in accordance with Art. 45 GDPR, such that personal data may be transferred without further guarantees or additional measures.

 

For further information on privacy when using GA4, see: https://support.google.com/analytics/answer/12017362?hl=en.

 

11.3 Google Analytics Universal

On our websites, we use Google Analytics, a web analysis service provided by Google Ireland Limited (https://www.google.de/intl/de/about/), Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). In this context, pseudonymised usage profiles are created and cookies (see point "Cookies") are used. The information generated by the cookie regarding your use of this website, such as

 

1. browser type/version,

2. operating system used,

3. referrer URL (previously visited website),

4. host name of the accessing computer (IP address) and

5. time of the server request,

 

are sent to and stored on a server hosted by Google Inc. in the USA. The information is used to evaluate the use of the website, to compile reports on website activities and to provide further services associated with the use of the website and of the Internet for the purposes of market research and demand-oriented design of those Internet pages. This information may also be transferred to third parties, provided this is required by law, or to the extent that such third parties process the information. Under no circumstances will your IP address be merged with other data from Google. The IP addresses are anonymised, so that assignment is not possible (IP masking).

 

You can adjust your browser software to prevent the installation of cookies; however, we would like to point out that you may then not be able to use all the features of this website to their full extent.

 

These processing operations are carried out exclusively if express consent is granted in accordance with Art. 6 (1) a) GDPR.

 

You can also prevent cookie-generated data about your use of the website (including your IP address) from being passed on to Google, and prevent this data from being processed by Google, by downloading and installing the browser add-on available at the following link: (https://tools.google.com/dlpage/gaoptout?hl=en).

 

The parent company Google LLC is certified as a US company under the EU-US Data Privacy Framework. This therefore constitutes an adequacy decision in accordance with Art. 45 GDPR, such that personal data may be transferred without further guarantees or additional measures.

 

You can view the privacy policy of Google Analytics at: https://support.google.com/analytics/answer/6004245?hl=en.

 

11.4 Google Analytics Remarketing

We have integrated Google Remarketing services into this website. The operating company of Google Remarketing services is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Remarketing is a feature of Google AdWords which enables a business to show advertisements to Internet users who have previously visited the company's website. The integration of Google Remarketing allows a company to create user-oriented advertising and to show the Internet user ads that are relevant to their interests.

 

The purpose of Google Remarketing is to show interest-relevant advertising. Google Remarketing allows us to display ads through the Google Network or to view them on other web pages tailored to the individual needs and interests of Internet users.

 

Google Remarketing places a cookie on the data subject's IT system. By placing the cookie, Google is able to recognise a visitor to our website if they subsequently access websites which are also members of the Google ad network. Your Internet browser automatically identifies itself to Google with every visit to a website into which the Google Remarketing service has been integrated. As part of this technical process, Google receives notifications about personal data, such as your IP address or surfing behaviour, which Google uses, among other things, to display interest-relevant advertising.

 

The cookie is used to store personal information, such as the websites you visit. Whenever you visit our website, your personal information, including your IP address, is transferred to Google in the USA. This personal data is stored by Google in the USA. Google may disclose such personal data, collected through the technical process, to third parties.

 

These processing operations are carried out exclusively if express consent is granted in accordance with Art. 6 (1) a) GDPR.

 

The parent company Google LLC is certified as a US company under the EU-US Data Privacy Framework. This therefore constitutes an adequacy decision in accordance with Art. 45 GDPR, such that personal data may be transferred without further guarantees or additional measures.

 

You can view the privacy policy of Google analytics Remarketing at: https://policies.google.com/privacy?hl=en.

 


12. Advertising

12.1 Google Ads with conversion tracking

We have integrated Google Ads into this website. The operating company of Google Ads is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Ads is an Internet advertising service that allows advertisers to run ads in both Google's search engine results as well as the Google Network. Google Ads allows advertisers to pre-define certain keywords by which ads in Google's search engine results are only displayed when users use the search engine to retrieve a keyword-relevant search result. On the Google Network, ads are distributed to thematically relevant websites using an automatic algorithm and previously defined keywords.

 

The purpose of Google Ads is to advertise our website by displaying interest-relevant advertising on the websites of third parties, in results in the Google search engine, and by displaying third-party advertising on our website.

 

If you access our website via a Google ad, Google stores a so-called conversion cookie on your IT system. A conversion cookie expires after thirty days and is not used to identify you. The conversion cookie is used to trace whether certain sub-pages, such as the shopping cart of an online shopping system, were accessed on our website. The conversion cookie enables both us and Google to track whether a user who has accessed our website via an AdWords ad has generated revenue, i.e. has completed or cancelled a purchase of goods.

 

The data and information collected through the use of the conversion cookie is used by Google to generate visit statistics for our website. We use these visit statistics to determine the total number of users who have been referred to us via Ads ads, i.e. to determine the success or failure of the relevant Ads ad and to optimise our Ads ads for the future. Neither our company nor other Google Ads advertisers receive information from Google that could be used to identify you.

 

The conversion cookie is used to store personal information, such as the websites you visit. Any time you visit our website, your personal data, including the IP address of your Internet connection, is transmitted to Google in the USA. This personal data is stored by Google in the USA. Google may disclose such personal data, collected through the technical process, to third parties.

 

These processing operations are carried out exclusively if express consent is granted in accordance with Art. 6 (1) a) GDPR.

 

The parent company Google LLC is certified as a US company under the EU-US Data Privacy Framework. This therefore constitutes an adequacy decision in accordance with Art. 45 GDPR, such that personal data may be transferred without further guarantees or additional measures.

 

You can view the privacy policy and further information from Google AdSense at: https://policies.google.com/privacy?hl=en.


13. Plugins and other services

13.1 Google Maps

On our website, we use Google Maps (API). The operating company of Google Maps is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Ireland Limited is part of the Google group of companies with its headquarters at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Maps is a web service for displaying interactive (country) maps in order to visually display geographical information. For example, using this service can show you our location and make it easier for you to find us.

 

When you visit those subpages in which the Google Maps map is integrated, information about your use of our website (such as your IP address) is transferred to and stored on Google servers in the USA, provided that you have given your consent within the meaning of Art. 6 (1) a) GDPR. In addition, Google Maps loads the Google Web fonts. The provider of Google WebFonts is also Google Ireland Limited. When you visit a page that integrates Google Maps, your browser loads the web fonts required to display Google Maps into your browser cache. For this purpose, the browser you use also establishes a connection to Google's servers. Google thus becomes aware that our website was accessed via your IP address. This takes place regardless of whether Google provides a user account through which you are logged in, or no user account exists. If you are logged in to Google, your data will be assigned directly to your account. If you do not wish data to be assigned to your profile on Google, you must log out of your Google user account. Google saves and evaluates your data as usage profiles (including for users who are not logged in). You have the right to object to the creation of these user profiles; you must contact Google to assert this right.

 

If you do not consent to the future transmission of your data to Google in the context of the use of Google Maps, you also have the option of completely deactivating the Google Maps web service by switching off the JavaScript application in your browser. If you do this, however, you will not be able to use Google Maps and therefore the map display on this website.

 

These processing operations are carried out exclusively if express consent is granted in accordance with Art. 6 (1) a) GDPR.

 

You can view Google's Terms of Use at http://www.google.com/intl/en/policies/terms/regional.html; the additional Terms of Use for Google Maps can be found at https://www.google.com/intl/en_US/help/terms_maps.html

 

The parent company Google LLC is certified as a US company under the EU-US Data Privacy Framework. This therefore constitutes an adequacy decision in accordance with Art. 45 GDPR, such that personal data may be transferred without further guarantees or additional measures.

 

You can view the privacy policy of Google Maps at: ("Google Privacy Policy"): https://policies.google.com/privacy?hl=en.

 

13.2 Google Tag Manager

On this website, we use the Google Tag Manager service. The operating company of Google Tag Manager is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Google Ireland Limited is part of the Google group of companies with its headquarters at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

 

This tool allows "website tags" (i.e. keywords that are integrated into HTML elements) to be implemented and managed via an interface. By using the Google Tag Manager, we can automatically track which button, link or personalised image you have actively clicked on and can then record which content on our website is of particular interest to you.

 

The tool also triggers other tags, which in turn may collect data under certain circumstances. Google Tag Manager does not access these data. If you have deactivated the service at domain or cookie level, it remains in use for all tracking tags implemented by Google Tag Manager.

 

These processing operations are carried out exclusively if express consent is granted in accordance with Art. 6 (1) a) GDPR.

 

The parent company Google LLC is certified as a US company under the EU-US Data Privacy Framework. This therefore constitutes an adequacy decision in accordance with Art. 45 GDPR, such that personal data may be transferred without further guarantees or additional measures.

 

Further information about Google Tag Manager and Google's privacy policy can be found at: https://www.google.com/intl/en/policies/privacy/

 

 


14. Your rights as a data subject

14.1 Right to confirmation

You have the right to request confirmation from us as to whether we are processing personal data relating to you.

 

14.2 Right of access Art. 15 GDPR

In accordance with statutory provisions, you have the right to receive free information from us at any time about the personal data stored about you, as well as a copy of these data.

 

14.3 Right to rectification Art. 16 GDPR

You have the right to request the correction of your personal data without undue delay. Furthermore, taking into account the purposes of the processing, you have the right to request that incomplete personal data be completed.

 

14.4 Right to erasure Art. 17 GDPR

You have the right to request that personal data concerning you be deleted without delay, provided that one of the reasons provided by law is met and that processing or storage is not required.

 

14.5 Right to restriction of processing Art. 18 GDPR

You have the right to request that we restrict processing if one of the statutory conditions is met.

 

14.6 Right to data portability Art. 20 GDPR

You have the right to obtain personal data which you have provided to the controller in a structured, commonly used and machine-readable format. You also have the right to transfer these data to another data controller, without obstruction by us, to whom the personal data have been provided, insofar as the processing is based on consent in accordance with Art. 6 (1) a) GDPR or Art. 9 (2) a) GDPR or in a contract in accordance with Art. 6 (1) b) GDPR and processing is carried out by means of automated procedures, except where such processing is necessary for the performance of a task that is in the public interest or in the exercise of official authority conferred on us.

 

Furthermore, when exercising your right to data portability in accordance with Art. 20 (1) GDPR, you have the right to have personal data transmitted directly from one data controller to another data controller, insofar as this is technically feasible and does not affect the rights and freedoms of other persons.

 

 

14.7 Right to object Art. 21 GDPR

You have the right to object, at any time, for reasons arising from your particular situation, to the processing of your personal data on the basis of Art. 6 (1) e) (data processing in the public interest) or f) (data processing based on a balance of interests) GDPR.

 

This also applies to profiling based on these provisions within the scope of Art. 4 (4) GDPR.

 

If you lodge an objection, we will no longer process the personal data relating to you unless we can prove compelling legitimate reasons for such processing, which outweigh your interests, rights and freedoms, or insofar as the processing serves to assert, exercise, or defend legal claims.

 

In individual cases, we will process your personal data for direct marketing purposes. You may object to the processing of personal data for the purpose of such advertising at any time. This also applies to any profiling in connection with such direct advertising. If you object to the processing of your personal data for direct marketing purposes, we will no longer process your personal data for these purposes.

 

Furthermore, for reasons arising from your particular situation, you have the right to object to the processing of personal data relating to you which we use for scientific or historical research purposes or for statistical purposes in accordance with Art. 89 (1) GDPR, unless such processing is necessary for the performance of a task carried out in the public interest.

 

In the context of the use of information society services, and notwithstanding Directive 2002/58/EC, you may exercise your right to object by automated means using technical specifications.

 

 

14.8 Withdrawal of data protection consent

You have the right to revoke your consent to the processing of personal data at any time.

 

14.9 Complaint to a supervisory authority

You have the right to submit a complaint to a data protection supervisory authority about our processing of personal data.

 


15. Routine storage, deletion and blocking of personal data

We only process and store your personal data for the period necessary to achieve the storage purpose or insofar as provided for by the statutory provisions to which our company is subject.

 

If the purpose of the storage no longer applies or if a prescribed retention period has expired, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.

 


16. Duration of storage of personal data

The criterion used to determine the period of storage of personal data is the relevant statutory retention period. After the deadline has expired, the corresponding data will be routinely deleted if it is no longer required to fulfil or initiate a contract.

 


17. Updates and amendments to the Privacy Policy

This data protection declaration is currently valid as of September 2023.

 

It may become necessary to amend this Privacy Policy as a result of further development of our website and services, or due to changes in statutory or regulatory requirements. You can access and print out the current data protection declaration at any time on the website at "https://www.hase.eu/privacy-policy".

 

This data protection declaration was created with the support of the data protection software: TÜV Süd DSMS.